Allen, Judy,  1952- <br/><br/>
Marketing your event planning business :  a creative approach to gaining the competitive edge / 
Judy Allen. 
 - Mississauga, Ont. :  John Wiley & Sons Canada,  c2013. 
 - xxi, 252 p. ;  23 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9781118514450 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Special events industry--Marketing.<br/>Special events--Planning.