Consumer research methods / 
edited by James Fitchett, Andrea Davies. 
 - London :  SAGE,  2013. 
 - 4 v. :  ill. ;  24 cm. 
 - Sage benchmarks in social research methods .
<br/><br/>Includes bibliography references 
<br/><br/><label>ISBN: </label>9781446208502 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumers--Research--Methodology.