TY  - BOOK
AU  - Png,Ivan
TI  - Managerial economics
SN  - 9780415809481 (hbk)
PY  - 2012///
CY  - Abingdon, Oxon, New York
PB  - Routledge
KW  - Managerial economics
N1  - Fakulti Keusahawanan dan Perniagaan; Includes bibliographical references and index; Introduction to managerial economics -- Demand -- Elasticity -- Supply -- Market equilibrium -- Economic efficiency -- Costs -- Monopoly -- Pricing -- Strategic thinking -- Oligopoly -- Externalities -- Asymmetric information -- Incentives and organization -- Regulation
ER  -