Schwerdtfeger, Patrick. <br/><br/>
Marketing shortcuts for the self-employed :  leverage resources, establish online credibility, and crush your competition / 
Patrick Schwerdtfeger. 
 - Hoboken, N.J. :  Wiley,  c2011. 
 - xiii, 257 p. ;  24 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9781118014202 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Entrepreneurship.<br/>Internet advertising.<br/>Internet marketing.<br/>Small business marketing.<br/>Social media--Economic aspects.