Hair, Joseph F.,Jr.

Marketing research/ Joseph F. Hair Junior, Bryan A. Lukas, Kenneth E. Miller. - 3rd ed. - Sydney, N.Y : McGraw-Hill, 2012. - xv, 658 p. : ill. ; 25 cm.

Fakulti Keusahawanan dan Perniagaan. Includes index.

0070997586 9780070997585


Marketing research.