TY  - BOOK
AU  - Lane,Nikala
TI  - Strategic sales and strategic marketing
SN  - 9780415614511
PY  - 2011///
CY  - London, New York
PB  - Routledge
KW  - Business planning
KW  - Industrial marketing
KW  - Sales management
N1  - Fakulti Keusahawanan & Perniagaan; Includes bibliographical references and index
ER  -