Reputation management /
edited by Sabrina Helm, Kerstin Liehr-Gobbers, Christopher Storck.
- Berlin, Heidelberg : Springer-Verlag Berlin Heidelberg, 2011.
- vii, 297 p. : ill. ; 24 cm.
- Management for Professionals .
Fakulti Keusahawanan & Perniagaan
9783642192654
Communication in organizations. Economics. Industrial management. Marketing. Public relations