TY - BOOK AU - Förster,Anja AU - Kreuz,Peter TI - Different thinking: creative strategies for developing the innovative business SN - 9780749448400 PY - 2007/// CY - London ; Philadelphia PB - Kogan Page KW - Creative ability in business KW - Industrial management KW - Technological innovations KW - Organizational change KW - Strategic planning N1 - Includes bibliographical references (p. [191]-192) and index ER -