TY  - BOOK
AU  - Moore,Karl
TI  - Marketing : : the basics 
SN  - 9780415778992 (hbk.)
PY  - 2010///
CY  - New York
PB  - Routledge
N1  - Encik Ngadiso bin Darus; Fakulti Keusahawanan & Perniagaan
ER  -