TY - BOOK AU - Wooldridge,Dave AU - Schneider,Michael AU - Wooldridge,Dave TI - The business of iPhone and iPad app development: making and marketing apps that succeed SN - 9781430233008 PY - 2011/// CY - [New York, NY] PB - Apress, Distributed to the book trade worldwide by Springer Science + Business Media KW - Application software KW - Development KW - Marketing KW - iPhone (Smartphone) KW - Programming N1 - Fakulti Keusahawanan dan Perniagaan; Includes index; Originally published under title: The business of iPhone app development. 2010 ER -