Entrepreneurial solutions for prosperity in BoP markets : /b strategies for business and economic transformation - Kacou, Eric. (Upper Saddle River, N.J. : Wharton School Pub., 2011)
Fakulti Keusahawanan dan Perniagaan.
Includes bibliographical references and index.
Keywords: Poverty -- Developing countries .; Poverty -- Developing countries -- Prevention; Small business -- Developing countries -- Management; Social responsibility of business; Sustainable development