TY  - BOOK
AU  - Landa,Robin
TI  - Advertising by design: generating and designing creative ideas across media 
SN  - 9780470362686
PY  - 2010///
CY  - Hoboken, N.J.
PB  - John Wiley & Sons
KW  - Advertising
KW  - Creative ability in business
N1  - Fakulti Teknologi Kreatif & Warisan; Includes bibliographical references (p. 259-261) and index
ER  -