TY  - BOOK
AU  - Wilson,Tony
TI  - Global advertising, attitudes and audiences
T2  - Routledge advances in management and business studies
SN  - 0415875978
PY  - 2011///
CY  - New York
PB  - Routledge
KW  - Advertising
KW  - Telemarketing
N1  - Includes bibliographical references and index
ER  -