Thomas, David B.,  1952- <br/><br/>
The executive's guide to enterprise social media strategy :  how social networks are radically transforming your business / 
David B. Thomas, Mike Barlow. 
 - Hoboken, N.J. :  Wiley,  c2011. 
 - xix, 204 p. ;  24 cm. 
 - Wiley & SAS business series. .
<br/><br/> Fakulti Keusahawanan dan Perniagaan.  Includes index. 
<br/><br/><label>ISBN: </label>9780470886021 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business enterprises--Computer networks.<br/>Online social networks--Economic aspects.<br/>Social media--Economic aspects.<br/>Strategic planning--Computer networks.