TY  - BOOK
AU  - Cant,Michael
AU  - Machado,Ricardo
TI  - Marketing success stories: South African case studies 
SN  - 9780195994896
PY  - 2010///
CY  - Cape Town
PB  - Oxford University Press Southern Africa
KW  - Marketing
KW  - South Africa
KW  - Case studies
N1  - Fakulti Keusahawanan dan Perniagaan; Previous ed.: 2008; Includes bibliographical references
ER  -