Bertwistle, Gary. <br/><br/>
The vibe :  the marketing handbook for every product, service, and industry / 
Gary Bertwistle. 
 - Milton, Qld. :  Wrightbooks,  2010. 
 - xvi, 148 p. ;  21 cm. 
<br/><br/> Fakulti Keusahawanan dan Perniagaan. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>1742169732 9781742169736 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising--Brand name products.<br/>Branding (Marketing).<br/>Trademarks.