HulteÌn, Bertil, 1949-

Sensory marketing / Bertil HulteÌn, Niklas Broweus, Marcus van Dijk. - Basingstoke ; New York : Palgrave Macmillan, c2009. - xiii, 183 p. : ill. ; 25 cm.

Includes bibliographical references and index

9780230576575


Marketing.
Senses and sensation.