Czinkota, Michael R. <br/><br/>
Principles of international marketing / 
Michael R. Czinkota, Ilkka A. Ronkainen. 
 - 9th edition. 
 - 1 v. (various pagings) :  illustrations, maps ;  28 cm. 
<br/><br/> "International edition" -- cover.  Fakulti Keusahawanan & Perniagaan 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>9781439041376 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.