Soman, Dilip. Managing customer value: one stage at a time / Dilip Soman, Sara N-Marandi. - Singapore ; Hackensack, NJ : World Scientific Pub., c2010. - xii, 401 p. : ill. ; 24 cm. Fakulti Keusahawanan & Perniagaan Includes bibliographical references and indexes. ISBN: 9789812838278 9812838279 Subjects--Topical Terms: Customer loyalty.Customer relations--Management.Marketing--Management.