Cantrell, Robert L.
Outpacing the competition : patent-based business strategy /
Robert L. Cantrell.
- Hoboken, N.J. : Wiley, c2009.
- xxxix, 343 p. : ill. ; 24 cm.
Fakulti Keusahawanan dan Perniagaan
Includes bibliographical references (p. 319-330) and index.
Introduction -- Decision cycle -- Assess -- Decide -- Act -- Connecting the loop -- Two imperatives -- High-tempo patent strategy -- Conclusion.
9780470390856 (cloth)
Competition.
Patent practice.
Strategic planning.