O'Reilly, Terry Edward

The age of persuasion : how marketing ate our culture / Terry O'Reilly & Mike Tennant. - Berkeley, CA : Counterpoint : Distributed by Publishers Group West, c2009. - xxvii, 324 p. ; 24 cm.

Includes bibliographical references (p. 301-303) and index.

9781582435800


Advertising--Social aspects.
Marketing--Social aspects.
Mass media and culture.
Persuasion (Psychology)