Seizing the white space : business model innovation for growth and renewal /
Mark W. Johnson.
- Boston, Mass. : Harvard Business Press, c2010.
- xvii, 208 p. : ill. ; 24 cm.
Fakulti Keusahawanan dan Perniagaan.
Includes bibliographical references (p. 179-190) and index.
9781422124819 (hbk. : alk. paper)
Business planning. Diversification in industry--Management. New products.