Doganis, Rigas. <br/><br/>
Flying off course :  airline economics and marketing / 
Rigas Doganis. 
 - 4th ed. 
 - London ;  New York :  Routledge,  2010. 
 - xvi, 336 p. :  ill. ;  26 cm. 
<br/><br/> Fakulti Keusahawanan Dan Perniagaan 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780415447362 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Aeronautics, Commercial.<br/>Aeronautics, Commercial--Marketing.<br/>Airlines.