Laudon, Kenneth C.,  1944- <br/><br/>
E-commerce :  business, technology, society / 
Kenneth C. Laudon, Carol Guercio Traver. 
 - 3rd edition. 
 - xxxv, 762 pages :  colour illustrations ;  24 cm. 
<br/><br/> Previous ed.: London : Addison Wesley, 2004. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0131735160 9780131735163 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce.<br/>Information technology.<br/>Internet marketing.