Block, Martin P., 1946-

Business-to-business market research / Martin P. Block, Tamara S. Block. - 2nd edition. - x, 277 pages: illustrations; 24 cm. + 1 CD-ROM (4 3/4 in.).

Includes bibliographical references and index

9780324222302

2005-004871


Industrial marketing--Management.
Industrial marketing--Research.
Marketing research.