Doole, Isobel,  1954- <br/><br/>
International marketing strategy :  analysis, development and implementation. 

 - 4th edition. /  Isobel Doole and Robin Lowe. 
 - xxi, 445 pages:  colour illustrations, 1 colour map ;  28 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>9781844800254 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management.<br/>Export marketing--Management--Case studies.