March, James G.

A primer on decision making : how decisions happen / James G. March, with the assistance of Chip Heath. - New York : Toronto : New York : Free Press ; Maxwell Macmillan Canada ; Maxwell Macmillan International, c1994. - ix, 289 p. : ill. ; 25 cm.

Includes bibliographical references (p. 275-281) and index.

1439157332 9781439157336


Decision making.