Global public relations : spanning borders, spanning cultures / edited by Alan R. Freitag and Ashli Quesinberry Stokes. - Milton Park, Abingdon, Oxon ; New York, NY : Routledge, 2009. - xviii, 310 p. : ill. ; 25 cm.

Pusat Pengajian Bahasa dan Pembangunan Insaniah

Includes bibliographical references and index.

9780415448147


Culture and globalization.
Intercultural communication.
Public relations--Cross-cultural studies.