Choo, Meng Kong. <br/><br/>
Relationship marketing in a globalised world :  are you ready? / 
Choo Meng Kong. 
 - Malaysia :  Kim Guan Press Sdn. Bhd.,  2006. 
 - 97 p. :  ill. ;  23 cm. 
<br/><br/> Fakulti Keusahawanan dan Perniagaan 
<br/><br/><label>ISBN: </label>967611622X 9789676116222 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Relationship marketing.