TY  - BOOK
AU  - Barringer,Bruce R.
TI  - Preparing effective business plans: an entrepreneurial approach 
SN  - 0132318326
PY  - 2009///
CY  - Upper Saddle River, N.J.
PB  - Pearson Prentice Hall
KW  - Business planning
KW  - Entrepreneurship
KW  - New business enterprises
KW  - Planning
N1  - Why plan? -- Developing and screening business ideas -- Feasibility analysis -- Introductory material, executive summary, and description of the business -- Industry analysis -- Market analysis -- Marketing plan -- Management team and company structure -- Operations plan and product (or service) design and development plan -- Financial projections -- Presenting the plan with confidence
ER  -