TY  - BOOK
AU  - Paley,Norton
TI  - The marketing strategy desktop guide
SN  - 1854181394
PY  - 2000///
CY  - London
PB  - Hawksmere
KW  - Marketing
KW  - Management
KW  - Planning
KW  - Strategic planning
N1  - Fakulti Keusahawanan dan Perniagaan
ER  -