The customer rules the 14 indispensible, irrefutable, and indisputable qualities of the greatest companies in the world
C. Britt Beemer, Robert L. Shook
- New York McGraw-Hill Professional c2009
- xvii, 332 p 24 cm
Fakulti Keusahawanan dan Perniagaan
Includes bibliographical references (p. 303-322) and index