Wagner, William P.,  1958- <br/><br/>
Customer relationship management :  a people, process, and technology approach / 
William P. Wagner, Michael Zubey. 
 - Boston, Mass. :  Thomson Course Technology,  2007. 
 - xiii, 191 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>1423900847 9781423900849 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business intelligence.<br/>Customer relations--Data processing.<br/>Customer relations--Management.