Geller, Valerie. <br/><br/>
Creating powerful radio :  getting, keeping, and growing audiences for news, talk, information, and personality / 
Valerie Geller ; edited by Turi Ryder. 
 - Amsterdam ;  Boston :  Focal,  c2007. 
 - xvi, 340 p. :  ill. ;  23 cm 
<br/><br/> "A guide for programmers, managers & talent"--Cover. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0240519280 9780240519289 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Radio broadcasting.