Goud, Aart P.J., Drs.

Strategic service management : a guide into different models, theories and concepts / Aart P.J. Goud, Bettie M.J. Goud. - Netherlands : Wolters-Noordhoff Groningen/Houten, c2004. - 201 p. : ill. ; 24 cm.

Includes index

9789020733020


Service industries--Management.
Strategic planning.