Hogan, Kevin.

Covert persuasion : psychological tactics and tricks to win the game / Kevin Hogan, James Speakman. - Hoboken, N.J. : John Wiley & Sons, Inc., c2006. - xvi, 223 p. : ill. ; 23 cm.

Includes bibliographical references (p. 215-219) and index.

0470051418 9780470051412


Interpersonal communication.
Interpersonal relations.
Persuasion (Psychology)
Selling--Psychological aspects.