Swaim, Robert W.

The strategic Drucker : growth strategies and marketing insights from the works of Peter Drucker / Robert W. Swaim - San Francisco : Jossey-Bass, 2010. - xvi, 306 p. : ill. ; 23 cm.

Fakulti Keusahawanan dan Perniagaan.

Includes bibliographical references and index.

0470824069 9780470824061


Management.
Marketing.
Success in business.