TY  - BOOK
AU  - Feroz,A.Karim
AU  - Khan,Gohar F.
AU  - Sponder,Marshall
TI  - Digital Analytics for Marketing
T2  - Mastering Business Analytics
SN  - 9780367457921
PY  - 2024///
CY  - New York, London
PB  - Routledge Taylor & Francis Group
KW  - Internet marketing
KW  - Social media
N1  - Pemilihan Buku di Karnival Semarak Ilmu 2024; Fakulti Keusahawanan Dan Perniagaan; Prof. Dr. Mohd Rafi Bin Yaacob; Includes bibliographical references and index
ER  -