Feroz, A. Karim, <br/><br/>
Digital Analytics for Marketing / 
A. Karim Feroz, Gohar F. Khan and Marshall Sponder 
 - Second Edition 
 - xii, 307 pages ;  26 cm. 
 - Mastering Business Analytics .
 - Mastering business analytics .
<br/><br/> Pemilihan Buku di Karnival Semarak Ilmu 2024  Fakulti Keusahawanan Dan Perniagaan   Prof. Dr. Mohd Rafi Bin Yaacob 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9780367457921 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing<br/>Social media