TY - BOOK AU - Nisa Nurhanisah Maderi, AU - Noor Ullah Khan, ED - Universiti Malaysia Kelantan. TI - INFLUENCING FACTORS OF PURCHASE INTENTION AMONG GENERATION Y: A CASE STUDY ON SHOPEE PY - 2023/// KW - Purchasing KW - Consumer purchase KW - Generation Y KW - Libraries KW - Special collections KW - Dissertation, Academic. KW - Teleshopping N1 - Thesis Collections; Thesis Master; Bibliography : pages 32-37 ER -