ALIGNING BUSINESS, ICT AND MARKETING STRATEGIES TOWARDS SME SUSTAINABLE RECOVERY IN THE NEW NORMAL (CASE STUDY OF ABUELA ABUELO PRINTING) - Siti Suhaila Mohd Nawi; Fathi bin Abu Yaziz @ Mohamad, Dr.; Universiti Malaysia Kelantan. Malaysian Graduate School of Entrepreneurship and Business (2023)
Thesis Collections.
Thesis Master.
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Keywords: Small business; Business enterprises; Libraries -- Special collections -- Dissertation, Academic; Marketing