TY  - BOOK
AU  - Falkheimer,Jesper
AU  - Heide,Mats
TI  - Strategic Communication : : An Introduction To Theory And Global Practice  / 
SN  - 9780367769260
PY  - 2023///
CY  - London : 
PB  - Routledge, 
KW  - Communication in organizations
KW  - Communication in management
N1  - Fakulti Pengajian Bahasa dan Pembangunan Insaniah; Pameran Buku di Kampus Bachok; Includes bibliographical references and index
ER  -