TY - BOOK AU - Babin,Barry J. AU - Car,Jon C. AU - Griffin,Mitch AU - Zikmund,William G. TI - Business research methods. SN - 9781439080702 PY - 2010///. CY - [Mason, Ohio?] PB - South-Western/Cengage Learning KW - Business KW - Methodology KW - Research N1 - Includes bibliographical references and index. ER -