ROLES OF VALUE, BELIEF AND PERSONAL NORM ON GREEN COSMETICS PURCHASE BEHAVIOUR WITH E-WORM AS A MODERATOR - Azila Jaini; Habib, Farzana Quoquab, Prof. Madya Dr.; Universiti Teknologi Malaysia. Azman Hashim International Business School (2020)
Thesis Collections.
Thesis PhD.
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Keywords: Word-of-mouth advertising; Consumer behavior; Green cosmetics; Libraries -- Special collections -- Dissertation, Academic; Purchase behaviour