Kotler, Milton, <br/><br/>
MARKETING STRATEGY IN THE DIGITAL AGE :  Applying Kotler's Strategies to Digital Marketing/ 
Milton Kotler, Tiger Cao, Sam Wang, Collen Qiao; translated by Yuheng Zhang 
 - xxxii, 371 pages :  illustrations ;  24 cm. 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9789811216978 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing<br/>Marketing--Technological innovations