Place branding :  connecting tourist experiences to places / 
edited by Pantea Foroudi, Chiara Mauri, Charles Dennis and T C Melewar. 
 - xi, 341 pages ;  24 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781472455925 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Branding (Marketing)<br/>Tourism.