Barney, Jay B. Strategic management and competitive advantage : concepts and cases / Jay B. Barney, William S. Hesterly. - 3rd ed. - Upper Saddle River, N.J. : Prentice Hall, c2010. - xviii, 378, [222] p. : ill. (chiefly col.) ; 27 cm. Fakulti Keusahawanan dan Perniagaan Includes bibliographical references and indexes. ISBN: 9780136094586 Subjects--Topical Terms: Business planning--Case studies.Competition--Case studies.Industrial management--Case studies.Strategic planning--Case studies.