Wohlfeil, Markus, 1969-

Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan / Markus Wohlfeil. - Abingdon, Oxon ; New York, NY : Routledge, 2018. - xii, 240 p. : ill., photographs 24 cm.

Includes bibliographical references and index

9780815387275


Celebrities.
Consumer behavior.
Fans (Persons)--Psychology.
Marketing.