TY  - BOOK
AU  - Roberts-Phelps,Graham
TI  - Customer relationship management: how to turn a good business into a great one! 
SN  - 9788176493604
PY  - 1998///
CY  - New Delhi
PB  - Viva Books Private Limited
KW  - Customer relations
KW  -  Management
KW  - Relationship marketing
ER  -