TY  - BOOK
AU  - Gutzmer,Alexander
TI  - Brand-driven city building and the virtualizing of space
T2  - Routledge research in planning and urban design
SN  - 9780415815345
PY  - 2014///
CY  - London, New York, NY
PB  - Routledge
KW  - Branding (Marketing)
KW  - Social aspects
KW  - City planning
KW  - Place marketing
KW  - Urban economics
KW  - Urbanization
N1  - Includes bibliographical references and index
ER  -